In our new ASK China Simplified series, we set out to answer some of the many cultural questions that pop up in our daily conversations.
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Foreigners using Chinese names is a custom dating back to the Tang Dynasty. We do it for the same reasons some Chinese use English names overseas -- they’re easier for...
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What a company calls itself can make or break it within its native Chinese speaking target market. Find out here if your company is maximizing its potential.
Some of us come from Fragrant Blue or Strong Fruit. Maybe you’ve traveled to Meaningful Big Advantage and can’t wait to visit Ink West Brother. Not sure where you’re from?…
